Persuading clients to purchase a 12-month supply of preventives gets easier if you explain the benefits well and price your products competitively.
WRITTEN BY AMANDA DONNELLY, DVM, MBA IN AUGUST 2019
Do you get frustrated when trying to convince clients that flea, tick and heartworm prevention is not just a seasonal issue? We know that pet owners need to give preventives year-round to maintain efficacy and ensure pet health. But clients still walk out the door without purchasing products. Or they buy one to six doses and neglect to come back when they run out.